Tesla Inc.’s milestone year in 2023, surpassing delivery records heralds a new challenge—expanding beyond its core Elon Musk devotees and tech aficionados. As the Austin-based EV giant seeks to amplify its appeal, hurdles loom large.
According to Bloomberg, analysts anticipate Tesla’s delivery surge, nearing a staggering 483,200 vehicles in Q4 2023, propelling the company to an unprecedented 1.8 million car deliveries. Yet, in the grand scheme, this figure remains a fraction of industry giants like Toyota or General Motors.
To transcend its niche fan base, Tesla must engage everyday…
Continue Reading
News Source: interestingengineering.com