How Social Media Created a Generation Gap Between GenZ and Baby Boomers

Under the age of 25, GenZers are digital natives who can shop, order takeout, and find a romantic partner, all with a few swipes of the finger. On the other hand, Baby Boomers, who are over the age of 57, have a shakier grasp on technology and are more likely to struggle with basic online tasks like product returns, per a Nfinite study. What makes these two generations so different? 

Social Media Use by Generation

For many GenZers, it’s typical to spend about three hours a day using social media platforms. Conversely, 48 percent of Baby Boomers spend between 10 minutes and one hour on…